It takes less than 5 minutes.
We have researched thousands of referrals and we found one overwhelming truth...
People search their email first.
Once someone knows you have a referral program, they will more often than not search their email for the last email you sent them. Based on our research, we estimate more than 85% of people search email to find a referral program they were introduced to.
This is a habit formed by typical introductions as well. People introduce via email and sometimes via the phone contact.
The number one way to start getting more referrals is to put your referral link in your email signature.
Here's how:
1. Find your referral program link under your programs tab:
2. Add it to your email signature in whatever mailing platform you're using. Here's an example of our CEO's signature:
Jeff Duke
Co-Founder & CEO
Try it: Refer a Business to Locorum
M: (519) 800-5335 | My LinkedIn | Book a Meeting | Locorum.ca
Depending on your industry and marketing positioning, consider using copy like:
"Need me: (555) 555-5555 | Refer to me: Click here"
"Refer to [Company Name]"
"Send a Referral, Get $[Reward]"
Be Consistent:
It's still very important to have a cadence of marketing built for your programs for maximum success. Any successful marketing effort is built upon a groundwork of consistency. You need to stay top-of-mind with your customers.
However, small actions like this can make a big difference in the effectiveness of those campaigns!
Keep hustling!